Who Will Love Mirrix?

Mirrix is more than just a digital asset management enhancement. It is a versatile solution designed to support a wide range of roles across your organization. Whether you're managing product data, creating compelling content, or delivering customer experiences, Mirrix adapts to the unique needs of your team. Here's a closer look at who will benefit most from its powerful capabilities:

Product Managers and STEP Owners

For those responsible for maintaining the integrity of product data within Stibo STEP, Mirrix offers seamless integration and AI-powered asset linking. Product managers can ensure that every image, document, or video is correctly associated with the right product, without manual rework or duplicate handling. The result is cleaner data, better consistency, and more efficient workflows.

Marketing and Sales Teams

Marketing professionals and sales teams thrive on fast, reliable access to high-quality assets. Mirrix provides advanced search, smart metadata tagging, and real-time collaboration. This makes it easier than ever to find the right visuals, customize them, and launch campaigns with speed. From social media content to product brochures, the right assets are always within reach.

Image Editors and Agencies

Creative professionals often juggle multiple editing tools and versions of assets. Mirrix simplifies their workflow by enabling real-time collaboration with Adobe Photoshop, Illustrator, and Canva. Editors can lock files for exclusive editing, sync changes instantly, and work more fluidly with internal stakeholders and external agencies.

Suppliers, Distributors, and Customer-Facing Teams

External partners and customer support teams also benefit from Mirrix. It ensures they have access to the most up-to-date, approved assets. This reduces confusion and improves brand consistency across every touchpoint. With built-in rights and expiry tracking, teams can confidently use materials without legal or licensing concerns.